Microsoft Vista was launched in India with a bang of BTL activities. One of the unique promotion was done by Jagran Solutions, wherein a new technology was brought in India "Ubiq Windows", through which the various features of newly launched Windows Vista were demonstrated attractively in various malls across the five metros in India. In this the benefits and key features of Windows Vista were showcased via this new technology specially imported by Jagran Solutions from Singapore. This was a touch less experience which highlighted the screenshots of Windows Vista, also generating a CGM through interactive module and website, making people say "WOW" to Windows Vista launch in India.

Microsoft Vista 360 Wow Mall Activity